Calendar
Email Marketing Calendar
Twelve months of Campaign Engine™ ideas so you never stare at a blank campaign again.
- Calendar
- For Amplify subscribers
- Updated September 2026
One campaign a month is the whole job. Pick one idea below, open the Campaign Engine™ prompt pack, and send it. Three ideas per month: one seasonal, one service reminder, one story from a real customer or review. Trades and professional services get their own angle where it matters.
January
Seasonal
New year, same phone number. A short note on what you're doing differently this year and one thing you'd like them to know about.
Reminder
Trades: Winter check-up on whatever you service. Name the one thing that fails in cold weather.
Pro services: Annual review or planning offer. One slot, one price, one link.
Story
The job you're proudest of from last year. Two paragraphs and a photo.
February
Seasonal
Tax season is starting. Trades: any project that qualifies for a credit or rebate. Pro: the documents people forget and how to get them ready.
Reminder
Referral thank-you. Name the people who sent someone your way (with permission) and how you say thanks.
Story
A review from last month, quoted in full, and one line on what happened behind it.
March
Seasonal
Trades: Spring prep. What to check before the season hits, and what happens when people wait.
Pro services: Quarter one is closing. The one thing to do before it does.
Reminder
Book before the rush. Your calendar fills in April and May. Say so plainly.
Story
A customer who called early and what it saved them.
April
Seasonal
Spring cleaning, literal or figurative. Trades: the outdoor project list. Pro: the accounts, plans, or paperwork people let pile up.
Reminder
A service most customers don't know you offer. One paragraph, one photo, one link.
Story
Introduce one person on your team. Name, job, one thing they're good at.
May
Seasonal
Summer is coming. Trades: heat, storms, and the systems that fail in them. Pro: the mid-year deadline that sneaks up.
Reminder
Maintenance plan or recurring service. What it covers and what it costs.
Story
Before and after. One job, two photos, three sentences.
June
Seasonal
Trades: Hurricane and storm season prep for anyone in a coastal market. What to do this week.
Pro services: Mid-year check-in. Where things stand and what changes in July.
Reminder
The half-year note. A short update on your business and what's new.
Story
The question you get asked most, answered once.
July
Seasonal
A short holiday note. No sale, no pitch, just a thank-you and your hours.
Reminder
Trades: Emergency service reminder. Who to call at 9 PM and what happens when you do.
Pro services: Summer hours and how to reach you.
Story
A mistake you fixed. What went wrong, what you did, what changed.
August
Seasonal
Back to school for parents. Trades: the projects to finish before the schedule fills. Pro: the fall planning window.
Reminder
Review request month. Ask everyone you served this summer, no gating, no incentives, just the link.
Story
A customer who's been with you the longest. How it started.
September
Seasonal
Trades: Fall is the second spring. The checklist for the season change.
Pro services: Quarter four is coming. The one decision to make now.
Reminder
Book your fall slot. Give a real cutoff date.
Story
What you learned this year. Three things, one paragraph each.
October
Seasonal
Cooler weather or year-end prep. Trades: heating and holiday project deadlines. Pro: year-end deadlines with real dates.
Reminder
Gift cards or prepaid service if you offer them. If you don't, skip this one.
Story
A local business you'd send someone to. Community, not a pitch.
November
Seasonal
Thanksgiving thank-you. Short. Sincere. No offer attached.
Reminder
Holiday hours and the last booking date before the break.
Story
The year in numbers. Jobs done, miles driven, coffee consumed. Keep it light.
December
Seasonal
Year-end note and holiday schedule.
Reminder
Trades: Book January now. The first two weeks always fill.
Pro services: What to do before December 31 and what can wait until January.
Story
Thank you, plainly. One paragraph, no links, no ask.
Refresh this calendar every December. Holidays and deadlines move.
Related
Calendar
Quarterly Content Calendar
A printable 13-week planning grid for campaigns, sends, and launches.
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Reference
Session Calendar
When we meet, where the replays live, and what each session is for.
Amplify · Multiply · Agency
Prompts
Prompt Pack: Campaign Engine™
Fifteen copy-and-paste prompts that write your monthly campaign from a few facts about your business.
Amplify
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